VO Pro: The Business of Voiceover and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at VOPro.pro.com/newsletter
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Say Hi on Social:
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My voiceover website: https://paulschmidtvoice.com
VO Pro: The Business of Voiceover and Voice Acting
Advocating for WOMEN in VO: Building Doors w/ Christy Harst
Fact: Women account for over 40% of the fan bases of the NFL, MLB, and NHL.
Fact: Women comprise 47.7% of viewership of Super Bowl 58.
Fact: Media coverage of women's sports has nearly tripled in the last five years.
So why isn't a female voicing this? "NCAA Division I Women's Volleyball Championship. Attendance is encouraged. Passion is mandatory. Buy your tickets today at ncaa.com."
And why can't a female voice this? "It's more than the Super Bowl. It's the Super Bowl in Las Vegas."
When it comes to advertising sports, movies, and brands that women spend time and money supporting, women want to see and hear women promoting them.
So how can we let the higher-ups know what we really want? Well, when there's no door to kick in, we have to build one. It's time to start building doors for women to walk through.
Because after all, kicking them in just ruins our shoes. 😉
@buildingdoorsvo
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▶️ Watch this video next: https://youtu.be/BzSc3XNnXls
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The VO Pro Podcast: https://vopro.pro/podcast
7 Steps to Starting and Developing a Career in Voiceover: https://welcome.vopro.pro/7-steps-yt
Move Touch Inspire Newsletter for Voice Actors: https://vopro.pro/move-touch-inspire-youtube
Facebook Group: https://www.facebook.com/groups/vofreedom
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My voice over website: https://paulschmidtvoice.com
GVAA Rate Guide: http://vorateguide.com
Tools and People I Work with and Recommend (If you use these links to buy something I may earn a commission.):
Recommended Book List with Links: https://amzn.to/3H9sBOO
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For lead generation and targeting - Apollo.io: https://apollo.grsm.io/yt-paulschmidtpro
Way Better th
Here’s what you’ll walk away with in our upcoming master class series:
- How to reverse-engineer your VO marketing around client psychology
- A proven outreach strategy that doesn’t rely on agents or pay-to-plays
- The marketing infrastructure you need to grow
