
VO Pro: The Business of Voiceover and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at VOPro.pro.com/newsletter
SUBSCRIBE on YouTube: https://www.youtube.com/c/vopro-pro?sub_confirmation=1
The Pro Blog: https://vopro.pro/blog
The VO Freedom Master Plan: https://vofreedommasterplan.com
Facebook Group: https://www.facebook.com/groups/vofreedom
Say Hi on Social:
Instagram: https://www.instagram.com/vopro.pro
LinkedIn: https://www.linkedin.com/in/paulschmidtvo/
My voiceover website: https://paulschmidtvoice.com
VO Pro: The Business of Voiceover and Voice Acting
The 7 BEST Tools for Voice Actors to FIND CLIENTS in 2025
Voice acting is an art, but landing clients? That’s a science—and one that can feel like a unicorn hunt if you don’t have the right tools in your box.
Sure, word of mouth, referrals, and P2P and gig sites are all fine and well, but if you’re serious your business and about building a steady stream of clients, scalable lead generation and outreach is a strategy and skill you have to develop.
I’ve tried a lot of different lead generation tools out there. Some are better than others. Whether you’re new to generating your own leads or looking to level-up, in this post, I’m going to break down the top lead generation tools that can help you grow your business.
But this is not just a list—I’ll take you through their strengths, weaknesses, and why they matter in the context of your work. Let’s count them down.
Apollo.io: https://apollo.grsm.io/yt-paulschmidtpro
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▶️ Watch this video next: https://youtu.be/iSBC5mJt93I?si=ZD3nPLySk7fwsbPR
SUBSCRIBE: https://www.youtube.com/@vo-pro?sub_confirmation=1
The VO Freedom Master Plan: https://vopro.pro/vo-freedom-master-plan
The VO Pro Community: https://vopro.app
Use code You15Tube for 15% off of your membership for life.
The VO Pro Podcast: https://vopro.pro/podcast
7 Steps to Starting and Developing a Career in Voiceover: https://welcome.vopro.pro/7-steps-yt
Move Touch Inspire Newsletter for Voice Actors: https://vopro.pro/move-touch-inspire-youtube
Facebook Group: https://www.facebook.com/groups/vofreedom
The VO Pro Shop: https://vopro.pro/shop
Say Hi on Social:
https://pillar.io/paulschmidtpro
https://www.instagram.com/vopro.pro
https://www.clubhouse.com/@paulschmidtvo
https://www.linkedin.com/in/paulschmidtvo/
My voice over website: https://paulschmidtvoice.com
GVAA Rate Guide: http://vorateguide.com
Tools and People I Work with and Recommend (If you use these links to buy something I may earn a commission.):
Recommended Book List with Links: https://amzn.to/3H9sBOO
Gear I Use with Links: https://amzn.to/3V4d3kZ
As an Amazon Associate I earn from qualifying purchases.
For lead generation and targeting - Apollo.io: https://apollo.grsm.io/yt-paulschmidtpro
Way Better than Linktree: https://pillar.io/referral/paulschmidtpro
Here’s what you’ll walk away with in our upcoming master class series:
- How to reverse-engineer your VO marketing around client psychology
- A proven outreach strategy that doesn’t rely on agents or pay-to-plays
- The marketing infrastructure you need to grow