VO Pro: The Business of Voice Over and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at https://VOPro.pro/mti
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VO Pro: The Business of Voice Over and Voice Acting
TOP 6 Ways to Get GREAT Clients/Partners and RECURRING WORK
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To be a successful business, you have to have great clients. What are great clients? They are ones that understand the value you provide, pay you well, and send you a lot of recurring work. We’re not talking about getting one-off jobs here. Any trained monkey can do that.
That means strong relationships with great partners. Obvious, right?
But not so obvious is HOW to get great clients, HOW to build strong relationships with great partners.
Today, I’m going to give you my Top 6 Ways to Get Great Clients and Keep Them.
Go For No, by Richard Fenton and Andrea Waltz: https://amzn.to/3WAeydD
Takeaways
Great clients value what you provide and are willing to pay you well.
Start more conversations to attract great clients.
Look, sound, and act like a professional to build strong relationships with clients.
Make it easy for clients to work with you.
Charge professional rates to attract clients who value your work.
Occasionally surprise and delight clients to exceed their expectations.
Show gratitude after every job to strengthen client relationships.
Chapters
00:00 How to Get and Keep Great Clients
03:10 Looking, Sounding, and Acting Like a Pro
05:55 Making the Process Easy for Clients
07:15 Charging What Professionals Charge
08:40 Surprising and Delighting Clients
10:21 Showing Gratitude to Clients
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