VO Pro: The Business of Voice Over and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at https://VOPro.pro/mti
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VO Pro: The Business of Voice Over and Voice Acting
The UNFIXABLE MISTAKE You CANNOT Make in Voice Over
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
There are metric tons of bad mistakes you can make in voice over. You can have no training or be undertrained. You can have a bad recording space or bad equipment. You can do your own demos. You can have a bad website.
All of those are fixable. No training? Start training. Bad recording space, bad equipment, bad audio? Totally fixable. Call Uncle Roy, George The Tech, Jordan Reynolds, or Tim Tippets. Bad demos? Work with a reputable demo producer. Bad website, work with a pro designer.
But there’s one mistake that is not nearly as fixable. Make this mistake and it will derail your voice over career for years.
What is it?
Takeaways:
Working for low-ball rates devalues your work and attracts demanding clients.
Voiceover is a service, and clients should value the collaboration and the end product.
Choose value-driven clients and build a business based on quality and professionalism.
Beware of coaches who promise quick success; building a successful voiceover business takes time and dedication.
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The VO Pro Podcast: https://vopro.pro/podcast
7 Steps to Starting and Developing a Career in Voiceover: https://welcome.vopro.pro/7-steps-yt
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