VO Pro: The Business of Voice Over and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at https://VOPro.pro/mti
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VO Pro: The Business of Voice Over and Voice Acting
9 Engagement KILLERS to GET OFF Your Website NOW
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Stop doing this dumb shit on your voice actor websites!
Today we’re going to talk about the nine engagement killers that after you watch this video you should be tripping over yourself to get the hell off your website. They’re like people repellent and you either need to remove them or I will hunt you down with a giant butterfly net and send you off to a special padded room with no microphone.
These website blunders will KILL any chance of prospects, producers, casting directors, the people who we want to hire us from engaging with your site, listening to your demos, and putting you in the “good” pile when it comes to hiring time for their next project.
So here are 9 engagement killers to remove from your voice actor website immediately.
Takeaways
Showcase demos on the homepage instead of having a separate page
Focus copy on the client's needs and challenges
Use shorter paragraphs for better readability
Remove dates on blog posts or keep them updated
Use downloadable MP3 files for demos instead of WAV files
Sprinkle testimonials throughout the website in context
Use contact forms instead of email links
Avoid linking out to other platforms from the website
Invest in custom branded email addresses for a more professional image
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