VO Pro: The Business of Voice Over and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at https://VOPro.pro/mti
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VO Pro: The Business of Voice Over and Voice Acting
Are You Serving SPAM?!?!? Demystifying Email Deliverability
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One of the biggest objections I hear from voice actors is I don’t want to be spammy in my email marketing. And I get what people are saying here, and they’re right. They don’t want to be perceived as sending irrelevant, salesy, sleazy messages to poorly targeted, or not targeted at all, people. In other words, if they reach out to prospects, they want that to be a quality engagement and I 110% support that philosophy.
BUT there’s another kind of spam. And it’s this second kind that you may be sending and not even know it. It’s unintentional spam. It’s messaging that you’ve taken the time to craft, taken the time to target your prospects, taken the time to try to do all the things right, and yet it’s not even making it to your prospect’s inbox, because the ESPs, the email service providers are marking it as spam and culling it from the system before you’ve ever had the chance to say Hello.
Today, we’re gonna break down email deliverability, and at the end, we’re gonna give you resources to give yourself the best chance of getting that email delivered safely and soundly.
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▶️ Watch this video next: https://youtu.be/wfArLJckLiM
EMAIL DELIVERABILITY RESOURCES: https://welcome.paulschmidtpro.com/email-deliverability-resources-yt
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