VO Pro: The Business of Voice Over and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at https://VOPro.pro/mti
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VO Pro: The Business of Voice Over and Voice Acting
Top 7 Beginner Voice Over Marketing MISTAKES to Avoid
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One of the most common marketing questions I get from voice actors is, “How do I differentiate myself? How do I set myself apart? How do I make myself different?”
We’re going to start by flipping that question around and asking, “How do you not look like everyone else?”
So here are 7 of the most common marketing mistakes in voice over
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The VO Freedom Master Plan: https://paulschmidtpro.com/vo-freedom-master-plan
My Move Touch Inspire Newsletter for Voice Actors: https://paulschmidtpro.com/newsletter
The Paul Schmidt Pro Podcast: https://paulschmidtpro.com/the-pro-podcast
7 Steps to Staring and Developing a Career in Voiceover: https://paulschmidtpro.com/7-steps-signup
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My voice over website: https://paulschmidtvoice.com
GVAA Rate Guide: http://vorateguide.com
Tools and People I Work with and Recommend (If you use these links to buy something we may earn a commission.):
For lead generation and targeting - Apollo.io: https://apollo.grsm.io/yt-paulschmidtpro
Way Better than Linktree: https://pillar.io/referral/paulschmidtpro
Video editing and color correction by my dear friend, Humberto Franco - https://humbertofranco.com/
