VO Pro: The Business of Voice Over and Voice Acting
Voiceover Business Strategies That Work
The VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.
You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.
Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.
If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you.
Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts.
You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at https://VOPro.pro/mti
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VO Pro: The Business of Voice Over and Voice Acting
How To Avoid BAD Voice Over Rates: Aggressive Listings & More
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Welcome to How To Avoid BAD Voice Over Rates, deal with aggressive voice over job listings, how to negotiate voice over rates and when and why in-perpetuity is bad for voice actors.
When you’re in the first few years of your voice over careers, rates and negotiation tend to be a big black box. Why do we negotiate? Why negotiate voice over rates? How do we spot aggressive voice over job listings on the voice over job boards and voice over websites? How do we avoid bad voice over jobs and avoid bad deals?
00:00 – 0:27 Welcome to How To Avoid BAD Voice Over Rates
00:27 – 0:48 Rates Are a Black Box for Newer Voice Actors
00:48 – 1:37 A Question from Andrew Latheron of Singapore
01:37 – 2:17 How Not to Get Bullied into a Bad Deal
02:17 – 3:17 How To Spot and Avoid Bad Deals – Budget and Usage
03:17 – 4:51 In Perpetuity – When and Why It’s Bad for Voice Actors
04:51 – 6:17 Why Are Paid Ads Not Licensed in Perpetuity?
06:17 – 6:36 All Media Buyouts and Such Garbage
06:36 – 6:50 The Move Touch Inspire Newsletter for Voice Actors
06:50 - 7:03 Conclusion
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Jack Dundon’s The problem with 'in perpetuity': https://www.jackdoesvoices.com/blog/the-problem-with-in-perpetuity
Quoting All-Media Buyouts: https://paulschmidtpro.com/blog/quoting-all-media-buyouts-in-voice-over
Free: 7 Steps To Starting and Developing a Career in Voiceover: https://paulschmidtpro.com/7-steps-signup
SUBSCRIBE ON YOUTUBE: https://www.youtube.com/@paulschmidtpro?sub_confirmation=1
The VO Freedom Master Plan: https://paulschmidtpro.com/vo-freedom-master-plan
My Move Touch Inspire Newsletter for Voice Actors: https://paulschmidtpro.com/newsletter
Say Hi on Social:
https://pillar.io/paulschmidtpro
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https://www.linkedin.com/in/paulschmidtvo/
My voice over website: https://paulschmidtvoice.com
GVAA Rate Guide: http://vorateguide.com
Tools and People I Work with and Recommend (If you use these links to buy something we may earn a commission.):
For lead generation and targeting - Apollo.io: https://apollo.grsm.io/yt-paulschmidtpro
Way Better than Linktree: https://pillar.io/referral/paulschmidtpro
Video editing and color correction by m
